DataMasters Trigger Data
Reach your Mortgage and Auto prospects at the exact time that they are “in-the-market” and ready to make a buying decision.
DataMasters Mortgage and Auto Trigger Data provides you with daily feeds of prospects who have applied for a home or auto loan within the previous 24-48 hours! Click Here for a Trigger Data Sample.
Mortgage Trigger Data
Mortgage Trigger Data is one of the hottest products to hit the mortgage market in the last decade. Mortgage Trigger Data is created from real-time mortgage applications. When a prospective borrower fills out a 1003 (mortgage application), their credit report gets pulled. This creates a credit inquiry event which is flagged on the borrower’s credit record.
The credit bureaus aggregate all of the flagged records on a daily basis and make the information available to marketers as a “trigger” file within 24-48 hours of the original mortgage application. (Click Here for our Trigger Averages for mortgage loan applications).
Auto Trigger Data
Similar to our Mortgage Trigger Data, the Auto Trigger Data is created from real-time auto loan applications. When a prospective borrower fills out an automotive loan application their credit report is pulled. This creates a credit inquiry event which is flagged on the borrower’s credit record.
The credit bureaus aggregate all of the flagged records on a daily basis and make the information available to marketers as a “trigger” file within 24-48 hours of the original automotive loan application.
In addition to the timeliness of the data, one of the factors that cause the Trigger data to be so powerful is the selection criteria from which you can choose. You define the specific credit, debt and equity attributes of your ideal borrower and we deliver only those records that fit your exact criteria on a daily basis.
Since this data is "live" pre-screened credit data, a firm offer of credit is required. For telemarketers, every lead with a telephone number has been scrubbed against all state and federal do-not-call lists. A SAN number is required for all area codes in which leads are provided. Inquire for pricing. (Click Here for our Trigger Averages for auto loan applications).
Trigger Data Pricing
Mortgage Trigger Data & Automotive Trigger Data is priced depending on the age of the information.
Trigger Data that is 1 to 2 days old will cost is 80 cents per lead. 3 days to 21 days would be 28 cents per lead. and 22 days to as far back as requested would be 18 cents per lead. There is typically a $300.00 minimum investment for Trigger Data.
Please call us with any questions at (800) 897-1183